Monday, December 19, 2022
HomeCyclingModel Focus - Token - Merlin Cycles Weblog

Model Focus – Token – Merlin Cycles Weblog


Token was based in Taichung Taiwan in 2002 by James Chang. Nonetheless, in actuality the model began a few years earlier than that. James’ Mechanical Engineering background noticed him concerned with a number of the largest biking manufacturers identified to us immediately. Right here he constructed up an intensive information base and ability set within the manufacturing of bicycle elements. James had 27 years of expertise working intently with the leaders within the biking trade confirmed him that precision is vital to creating merchandise. This expertise gave him the boldness to start out his personal model. Token stood for what he believed in: Ardour, Innovation and Craftsmanship.

Select Your Token

James selected the identify Token to characterize the weapon you maintain to win a recreation – your Token. He surrounded himself with like-minded engineers and cyclists. The primary merchandise produced had been excessive finish head units and backside brackets. On the coronary heart of those merchandise had been extraordinarily exact bearings. The craftsmanship to supply these bearings laid the muse for them to determine itself as a good model out there. It was the TBT bearings that basically set the model aside around the globe. The innovation didn’t cease there and the TFT bearings had been developed, which led to a brand new route for the model.

Growth & Progress

As bearing innovation grew, the model turned extra centered on its core product providing of exact craftsmanship. They launched the favored Ninja Backside Bracket, Shuriken Outsized jockey wheels, and a high-end vary of wheels. These merchandise are developed across the Premium, TFT, and TBT bearing expertise. They’ve confirmed to be extraordinarily profitable in enhancing using efficiency. In the present day, the manufacturers’ headquarters can nonetheless be discovered simply exterior Taichung the place they proudly design, manufacture and check their merchandise. On the coronary heart of Token. they’re pushed by their ardour to carry progressive merchandise to riders who demand extra.

See the Full Vary of Token merchandise at Merlin right here

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