It’s been practically 30 years since Ibis launched the Ibis oval. Whereas practically all the pieces within the bicycle business has since modified, their emblem has remained the identical. That’s, till at this time.
Together with updates to their model identification, Ibis can also be launching two up to date bikes – the Ripley V4S, and the Ripmo V2S. That ‘S’ stands for swingarm as a lot of the updates occur on the again finish of the bike. There’s additionally a number of latest colours to select from.
IBIS’ New Look
From Ibis:
On Tuesday, September twenty seventh, Ibis can have a radically completely different look. We’re introducing a brand new emblem, wordmark, coloration palette, and typeface that shines a highlight on the values of our model.
When founder Scot Nicol was naming his newly hatched bicycle firm in 1981, he determined to evoke the fun of flight by selecting a chook. He preferred that birds are gentle and might fly, that are each constructive traits to affiliate with a bicycle. Sturdy, elegant, and quick, our new identification immediately evokes the connection between the chook and the model.
By embracing the chook, we’re strengthening the connection between the model and its core values for a brand new era of fans. Our iconic oval was created in 1993. That was a unique time within the bike world and the world usually. We didn’t but have a web site (that got here in 1997) and the tubes on our bikes had been spherical, skinny, and product of Moron (extra on the tip) metal.
Our new visible identification pays homage to that hand-crafted previous, whereas trying ahead. The brand new Ibis chook tasks power because it takes flight, whereas the arced beak is harking back to the care we take with the surfaces in our designs.
We additionally applied an uppercase IBIS to remind individuals visually that our firm is now not the mushy “i” of fascinating, however a proud and powerful “I” that embodies the spirit of us as people. These visuals are higher tailored to the complicated surfacing of our frames. They give the impression of being steady and trendy, like our bikes.
Since our humble beginnings, this mix of craft, magnificence, and irreverence has been a mainstay of the Ibis ethos. Our new model identification displays this previous, whereas welcoming an entire new period of riders to the flock.
Thank You,
Hans, Tom, Scot, Roxy & Colin
New Ibis Ripley V4S
Serving to to usher within the new period of IBIS, we begin with the brand new Ripley V4S. From the aspect, the bike doesn’t look a lot completely different apart from the brand new Drywall or Dangerous Apple paint jobs.
Nevertheless, there are notable particulars together with the introduction of a SRAM UDH for “most future compatibility”. Like many new bikes we’ve seen, the transfer to the brand new derailleur hanger commonplace appears nearly given and suggests it may be obligatory for no matter new derailleurs SRAM is engaged on. To make shifting even higher, the body options new derailleur cable routing on prime of the chainstay.
Due to that, the complete swingarm is new and strikes to a 55mm chainline, with a wider and stiffer chainstay meeting. Whereas they had been at it, Ibis added new chainstay and seatstay safety with raised blocks on the chainstay for sound deadening, and extra safety general for heel rub, and replaces the steel chain suck plate on the entrance.
You’ll additionally discover up to date clevis pivot bushings that are higher sealed. All these adjustments do forestall the components from being backwards appropriate although.
Lastly, the bolt-on polycarbonate downtube guard has been changed by a thick rubber guard that covers extra space and supposedly absorbs influence higher.
Together with the brand new branding, Ibis is including graphics with all the bike’s very important particulars together with a shock setup chart.
The brand new Ripley V4S will probably be supplied in Dangerous Apple Purple or Drywall off-white, with pricing TBA.
Ibis Ripmo V2S
Similar to the Ripley, the Ripmo will get all the similar updates, together with the UDH, 55mm chainline, and enhanced clevis bushings.
On the Ripmo V2S aspect, you possibly can select between Bruce Banner inexperienced or EnduroCell Black & Copper with pricing TBA.
Try the brand new Ibis web site under for extra!